Who needs it? One word... EVERYONE!
Reputation management isn’t just a good idea. It’s critical. Well executed reputation management isn’t about putting up a few posts here or there, it’s about a solid plan that incorporates multiple touch points and aggressive action. It’s also about a solid foundation and strong education not only for the company but for the people who have chosen or been selected to represent the company.
When it comes to reputation management, there are two types of people – PROACTIVE and REACTIVE.
Take action early
Control the perception of their brand like a champ
Spend less money on reputation management
Take action only after a problem has already started affecting them
Are constantly fighting negative posts, articles and comments
Spend a LOT of money to just combat what is already out there
There is a substantial difference between proactive and reactive action. While The POTENTL Agency professionals work with both types of individuals and companies, keep in mind that it is a lot easier to manage your reputation when you start out in control!
RED FLAG is our proprietary reputation management business line. All reputation and crisis management services can be seen on the GetREDFLAG.com portal. Follow the button to the new site...